ZOOM Stores Promote Dubai Metro Usage
30 commuters to win free Metro rides for a year
ZOOM, the exclusive convenience store of the Dubai Metro, launches a rewards programme from September 15, 2012, at its network of 41 outlets in 39 stations to encourage the use of the environment-friendly public transport system.
Customers who spend a minimum of AED 15, excluding telephone recharge cards, will receive a raffle ticket for a chance to ride the Dubai Metro free for a year. Those who spend AED 20 or more will receive two raffle tickets. A total of 30 lucky commuters will get complimentary loaded NOL cards at a raffle draw on October 15, 2012.
Burhan Al Hashemi, Managing Director of ENOC Retail said: “The new rewards programme that has been launched at ZOOM stores in the Dubai Metro network aims to achieve two objectives. The first is to encourage more people to use the Dubai Metro and facilitate an environment-friendly way of commuting across the length and breadth of the city. The second objective is to highlight the convenient option that we provide to Dubai Metro commuters, offering them consumer products on the go.”
Delivering convenience to commuters and residents, ZOOM Metro stores are located in both paid and public areas of the Dubai Metro and are open from 6am to 12am. Providing a great retail experience, it offers a range of food, beverages, magazines, newspapers and promotes ‘Happy Shopping on the Move’.
ZOOM stores can also be found in ENOC and EPPCO service stations. An expanded version of the concept is available as the highly-popular ZOOM Market along Sheikh Zayed Road.
With more than 70 million customer transactions annually, ENOC Retail, today, has over 4,000 employees who spearhead the retailing of fuel, petroleum products and an array of products and services, most of them targeted at the everyday requirements of motorists. The retail business also has many brands in the food and beverage sector, providing management services and franchising the brands across the Middle East and North Africa region.
Emirate: Dubai
Date: Sep 16, 2012
Back