This DSF, Mall Of The Emirates Sizzles With Hot Shopping Deals
Shop till you drop is not just a cliché to live by this DSF 2013. The bargain hunt is definitely on the retail radar, especially at Mall of the Emirates, one of the city’s key shopping centres and also a flagship mall of the Majid Al Futtaim Properties, a Strategic Partner of Dubai Events and Promotions Establishment, an agency of the Department of Economic Development and the organizers of DSF.
Mall of the Emirates has the kind of stores that give shoppers the chance to go on a journey of indulgence. This 223,000-square meter mall delights shoppers with its festive look as red tags fill almost every corner of its 520 international brands and shops. The beautifully decorated windows of Harvey Nichols, Crate & Barrel, Debenhams – to name a few – entice customers to get in and check out their offers. Amazing discounts up to 75%, millions to win in raffle draws, vouchers for give-aways, product bundles and quality entertainment await the mall shoppers who are in for an amazing retail therapy this season.
The best deals in fashion are definitely at reach during DSF – from high street brands to high fashion lines, prices are slashed from 25% up to 75%. Shoppers seeking for high street looks visit Mango, H&M, Bershka, Stradivarius, Splash, Next, Pull & Bear, American Eagle Oufitters and Zara, and find whole outfits with dresses, pants, cardigans and shirts worth less than AED 100. Those wanting to update their work wardrobe, head to G2000 for something less than AED500. Mall-goers, who want to add more accessories, bags and shoes to fill in closets, go straight to Spring, Aldo, Charles & Keith, Steve Madden, Clarks and Shoemart for great discounts. While those who want to splurge on luxury items know that DSF is the perfect time as high-end boutiques such as D&G, Harvey Nichols, Valencia, BCBGMAXAZRIA, Rodeo Drive and Kenneth Cole put breathtaking slashing in their prices.
Not to miss as well are the sales promotions for cosmetics, skincare and other beauty products. Check out the beauty offers at Bath & Body Works for body lotions, shower gels, hand sanitizer that are only AED 10. Bargain buys also await shoppers at Victoria’s Secret where body mist and sprays are sold from AED 20. There are also amazing gift packs at Body Shop where at least 3 products are priced at less than AED 100.
If fashion and beauty are not your interests then better take a look at home furnishing shops such as The One, @ Home, Better Life, Artikel, ID Design, Home Design and Bo Concept for serious discount shopping. Achieve a room make over for 70% off the prices at Crate & Barrel.
Gadget and technology enthusiasts on the other hand get the opportunity to purchase new products at pretty affordable prices, too. Mall of the Emirates has a number of shops to choose from Jumbo Electronics, E-max, Jacky’s, Virgin Megastore to Carrefour, Harman, Axiom Telecom, Grand Stores, Micro Digital, to name a few.
According to Ingy Mahdy, a tourist visiting from Egypt, “I am enjoying this trip to Dubai. I love shopping, and this festival gives me the best deals from the best brands I find here at Mall of the Emirates. It is definitely the best time to shop.”
On the other hand, an Indian family from Doha – Vijay, Anjali and Aneesha Ahuja – scheduled their visit to Dubai during DSF. Anjali said: “We have been coming to Dubai every year during DSF. There is no better time to be in Dubai but now. The weather is great, and the shopping deals are the best. Also, we prefer shopping here in Mall of the Emirates because it is complete with all the things we want.”
South African Mohammad Mehtar, who was also on vacation in Dubai, could not resist shopping in Mall of the Emirates. He concluded: “I am not supposed to be shopping during this time. But the discounts are amazing which makes the things I like very affordable. This shopping festival is indeed one of the best things I will tell my friends back home when they ask about the best moments I’ve had in this trip.”
Emirate: Dubai
Date: Jan 14, 2013
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